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by Mohan Sawhney : PhotoWars Strategy Simulation Digistrat

ISBN : #0130258318 | Date : 1999-10-21

Description :

PDF-1d2b8 | For undergraduate/graduate-level courses in Strategic Marketing and Marketing Management. Photo Wars is a multi-dimensional computer simulation program that immerses students as marketing strategists in the rich and complex consumer imagining arena (including video and still imaging)-an area that is undergoing a transition to digital technology, with many new players from the computer industry vy… PhotoWars Strategy Simulation Digistrat


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: Customers at Work: New Perspectives on Interactive Service Work

ISBN : #1137293241 | Date : 2013-07-25

Description :

PDF-1e405 | Explores the ongoing transformation of service relationships, focusing on the incorporation of the customer’s active contribution to virtually all aspects and stages of the production process. This volume illuminates social relations and interaction between customers and service providers as well as between the users of web-based services…. Customers at Work: New Perspectives on Interactive Service Work


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by Philippe Espinasse : IPO Banks: Pitch, Selection and Mandate

ISBN : #1137412933 | Date : 2014-05-28

Description :

PDF-8db5f | Former banker Philippe Espinasse, offers advice for the interview, selection and appointment of lead banks, as well as for the execution of an IPO. The book includes case studies from around the world and explains negotiation techniques through which issuers can save considerable time, effort and costs, and also limit their potential liabilities…. IPO Banks: Pitch, Selection and Mandate


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Playing Bigger Than You Are: How to Sell Big Accounts Even if You’re David in a World of Goliaths PDF




by William T. Brooks : Playing Bigger Than You Are: How to Sell Big Accounts Even if You’re David in a World of Goliaths

ISBN : #0470260351 | Date : 2009-10-26

Description :

PDF-b3aef | The small or mid-sized business’ guide to outselling the big boys Often, small or mid-sized businesses don’t think they have the resources or the talent to compete with the larger competitors in their industry. But just because they don’t have the advertising budgets or purchasing power of their bigger counterparts doesn’t mean they can’t play ball. For sales organizations, service matters much m… Playing Bigger Than You Are: How to Sell Big Accounts Even if You’re David in a World of Goliaths


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Proceedings Academy Marketing Conference Developments PDF 0c493e319

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Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319170546 | Date : 2015-05-13

Description :

PDF-51caf | This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.   Founded in 1971, the Academy of Marketing Science … Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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by Spotty A Bear : Sales Techniques

ISBN : #1541293398 | Date : 2016-12-24

Description :

PDF-b8be1 | Multi-million dollars sales techniques from an industry leader…. Sales Techniques


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Food Truck Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now! PDF




by Brian Mahoney : Food Truck Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now!

ISBN : #1542329663 | Date : 2017-01-02

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PDF-9c3b2 | With this Video Marketing Strategy for the Food Truck Book Free Online Advertising Video Marketing Strategy you will Learn… How to Get Unlimited FREE Marketing & Advertising for massive money for your Food Truck business! How to Step by Step create Money Making Videos! The secrets the pro’s use to rank on the 1st page of YouTube! Get Massive Amounts of Web Traffic and views for Your Food T… Food Truck Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now!


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India Design Pursuit Luxury Fashion PDF 34801548a

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India by Design: The Pursuit of Luxury and Fashion PDF




by Michael Boroian : India by Design: The Pursuit of Luxury and Fashion

ISBN : #0470823968 | Date : 2009-12-14

Description :

PDF-84b2f | A coherent and insightful view of the growing Global Luxury & Fashion Brands market in India, India by Design – The Pursuit of Luxury and Fashion unveils this culturally complex and dynamic market via a series of interviews with global Luxury and Fashion Experts. India has more consumers for luxury goods than the adult population of several countries. For international luxury brands, India is no l… India by Design: The Pursuit of Luxury and Fashion


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India by Design: The Pursuit of Luxury and Fashion by by Michael Boroian

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Why She Buys Strategy Consumers PDF 9216c6d19

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Why She Buys: The New Strategy for Reaching the World’s Most Powerful Consumers PDF




by Bridget Brennan : Why She Buys: The New Strategy for Reaching the World’s Most Powerful Consumers

ISBN : #0307450392 | Date : 2011-09-13

Description :

PDF-f0525 | If the consumer economy had a sex, it would be female.If the business world had a sex, it would be male. And therein lies the pickle.Women are the engine of the global economy, driving 80 percent of consumer spending in the United States alone. They hold the purse strings, and when they’ve got a tight grip on them as they do now, companies must be shrewder than ever to win them over. Just when … Why She Buys: The New Strategy for Reaching the World’s Most Powerful Consumers


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Why She Buys: The New Strategy for Reaching the World’s Most Powerful Consumers by by Bridget Brennan

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Customers Keeps Powerful Strategies Friends PDF 57d2ac938

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Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever PDF




by Lois K. Geller : Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever

ISBN : #1580625614 | Date : 2001-12

Description :

PDF-e54e9 | Today’s retail marketplace is a vast sea of products, services, and wannabe brands. But even the catchiest slogans and biggest selections won’t capture the buyer’s loyalty if they don’t establish a personal “connection.” And there’s no closer connection than friendship. Author and entrepreneur Lois K. Geller has found a surefire way to raise your brand above the others. Her philosophy – so sim… Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever


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Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever by by Lois K. Geller

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Marketing Strategy 3e HARTLINE PDF 65d773ca7

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*Marketing Strategy 3e PDF




by HARTLINE : *Marketing Strategy 3e

ISBN : #0324233817 | Date : 2004-04-06

Description :

PDF-7a125 | … *Marketing Strategy 3e


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Sales Closing Dummies Tom Hopkins PDF 5afc5c759

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by Tom Hopkins : Sales Closing for Dummies

ISBN : #0694519200 | Date : 1998-06-23

Description :

PDF-d8823 | “Filled with powerful principles that anyone can use to become a top-producing salesperson.” – E. Anthony Reguero, Chartered Financial ConsultantGET THEM TO APPROVE YOUR AGREEMENTRenowned sales trainer Tom Hopkins provides you with the hands-on tools and techniques you’ll need to execute this crucial part of sales negotiation -the close. Whether you1re a newcomer to sales or a savvy pro, Sales Cl… Sales Closing for Dummies


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Sales Closing for Dummies by by Tom Hopkins

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HOW PREDICT CONSUMER PSYCHOLOGY Johnny PDF 1ace21c0b

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by Johnny CH Lok : HOW TO PREDICT CONSUMER PSYCHOLOGY

ISBN : #1521080720 | Date : 2017-04-16

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PDF-a0c9c | This book is a business psychological teaching book. This book aims to indicate some sample different kinds of client individual psychological emotion challenges to give opions to let these businesses how to solve these psychological challenges and how to attract clients’ concerning to their products or services. Also, I shall explain how to use psychological methods to predict clients’ emotion in… HOW TO PREDICT CONSUMER PSYCHOLOGY


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by Nathan E. Steele : Strategic Clarity: The Essentials of High-Level Selling

ISBN : #0972037608 | Date : 2002-05

Description :

PDF-cb88a | Strategic Clarity: The Essentials of High-Level Selling teaches sales professionals how to win more business in the face of ever-increasing competition. With this book, you will learn how to master Demand Creation, Opportunity Pursuit and Relationship Management, the three pillars of high-level selling. You learn how to connect your offering to the customer’s business performance, the power of… Strategic Clarity: The Essentials of High-Level Selling


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Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319369563 | Date : 2016-11-04

Description :

PDF-8ba2c | This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy and consume… Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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